Wednesday, May 15Maximizing our Collective Impact

Power of Language

we’re past climate change, we say.

	call it a climate crisis, an ecological break-
down. we’re angry.
	we’re afraid.

	we’re gen z:
synonymous with social media - coming of age in
	an age of unrest and upheaval - forging a path in a pandemic.

we’re impassioned, we say to panic
like your house is on fire – 

                                                                 we don’t mince our language but we should be mindful of it.

when we appeal to the layperson – 
	
do we wish to convey mass extinction, devastation?

	the media has drawn headlines - scientists have drawn links -
	every day we have data and catastrophe streaming down screens.

	disaster is commonplace; panic falls flat.
	americans grow weary - we disengage, distract.

realize this:
our words tell a narrative and the future is a novel. 

	what impression do you wish to give to a new reader
on the first page of climate education:

anger? | confusion? | empathy?

yes, we must look for action,
                                                                  but we cannot relinquish hope.
                                                                  we must not transmit an epidemic of despair.

your words connect. use it to inspire - 
to empower crowds of new readers to turn a new page.  

  

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